BUSINESS PROFILE · 4 min read
Google Business Profile mistakes to avoid
Keep your information accurate, your requests fair and your customer journey useful.
01. Making the business look like something it is not
Avoid invented offices, duplicate profiles and extra search phrases in the business name. Represent the actual operation. An owner who travels to customers needs a different setup from a shop that welcomes visitors.
02. Leaving useful details unchecked
Try the phone, website and booking links yourself. Check opening arrangements where relevant. Someone visiting an independent shop needs accurate practical information more than a long list of keywords.
03. Treating reviews as a shortcut
Invite honest feedback from genuine customers fairly. Avoid purchased reviews, incentives and selective requests based on expected happiness. Read the review guide for a straightforward request process and editable wording.
04. Buying software before choosing a task
Start with a manual checklist. Decide what a paid tool needs to save you doing, then compare limits and billing terms. A tool cannot guarantee that a searcher will see or choose your business.
Your action checklist
0 / 4 checkedTick items while you work. Download a copy to keep your progress. No email needed.
CHOOSE A USEFUL NEXT STEP
Free methods first. Tools when they help.
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Sources and checks
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